Rolex and motorsport
THE 24 HOURS OF LE MANS
The centenary edition of the 24 Hours of Le Mans, a race that celebrates endurance and motor sport excellence, takes places on 10 and 11 June. Rolex has been the Official Timepiece of this legendary event since 2001.
A century of legendary racing
Created in 1923, the 24 Hours of Le Mans is the oldest and one of the most prestigious car races in the world. A stern test of the reliability of the machines as well as the physical and mental stamina of the drivers, Le Mans attracts some of the greatest names in motor sport. On the 13.6-kilometre (8.4 miles) Circuit de la Sarthe in north-west France, some 62 cars, each with teams of three drivers, race against each other, divided into two Prototype and one GT Class. The winning team is the one which covers the greatest distance in 24 hours, some 5,300 kilometres (3,293 miles). Rolex has been the Official Timepiece of the race since 2001.
100 years of innovation
Since its inaugural edition, the mythical event has been an ideal testing ground for the many advances in motor sport technologies. The trialling of a new road surface in 1922 (still viable today), improvements to safety, engines and aerodynamics, as well as, since 2022, the requirement for all cars to run on 100 per cent renewable biofuel, are among the notable developments marking a century of progress supported by this legendary endurance race.
Tom Kristensen: ‘Mr Le Mans’
Tom Kristensen has well earned his nickname. The most successful driver in the legendary race’s history, he won it a record nine times, starting with his debut in 1997. A Rolex Testimonee since 2010, the Danish racing driver was FIA World Endurance Champion in 2013 and, a decade later, is the ambassador of the 24 Hours of Le Mans centenary. “You carry a win at Le Mans with you forever. I feel proud and humble reflecting on the race’s legacy and Rolex’s involvement with motor sport. Together they are the perfect combination; both striving for excellence through persistence, technical innovation and human endeavour.”
The Cosmograph Daytona: a singular prize
The winners of the top class of the 24 Hours of Le Mans receive an Oyster Perpetual Cosmograph Daytona, specially engraved for the occasion. A legendary watch whose characteristic design has become iconic, the Cosmograph Daytona is emblematic of Rolex’s expertise. Equipped with a movement entirely designed and produced by the Rolex manufacture, it stands out by virtue of its chronometric precision as well as its unfailing reliability.
DISCOVER THE COSMOGRAPH DAYTONA FIRST-HAND AT SIAM SWISS
Be fully immersed in the world of high-performance watchmaking and learn all about the iconic Cosmograph Daytona when you visit SIAM SWISS boutiques.
Our passionate and knowledgeable Sales Advisors are ready to share with you all the aesthetic virtues and technical innovations that distinguish the Cosmograph Daytona, as well as its celebrated history. Most of all, we invite you to try on the watch for yourself, as you journey into the world of Rolex with us.
As an Official Rolex Retailer, we are committed to the highest standards of customer service. This is so that you are equipped with the best knowledge and insights that will help you make the choice that will last a lifetime. Experience the Cosmograph Daytona first-hand at our Siam Swiss Rolex boutiques at Siam Square, Central Bangna and Silom today.
